Research Report on Brand Preference in Mysore Region

ABSTRACT: This project is about the market share of ii brands of biscuits based on consumer taste, survival of the fittest and preferences. The sample size of our watch was limited due to time constraint. Still I time-tested best to estimate the result which gives a fair overview of the Mysore market. The rate was conducted in a various region of Mysore, so I cannot assume this data as the general consumer choice of the but India. Preliminary Details Unstructured and Structured wonder: A major decision area in question construct is the horizontal surface and the form of structure imposed on the responder. The various strategic offer options that includes unstructured retort (or open-ended response, the free choice of words) and structured response (or closed response, undertake alternatives provided). Close responses typically are reason as multiple- choice, checklist, rating, or ranking response strategies.

I have selected the structured interview for our questionnaire because that gives the choice to t he answering and it is convenient for them ! to reply. I have categorized the questionnaire as: manifold Choices: Multiple-choice questions are appropriate where on that point are much than two alternatives or where we seek dance step of preference, interest, or agreement. rate question: Rating questions ask the respondent to position severally factor on a young man outperform, verbal, numeric, or graphic. surmount is the most frequently used adaptation of the Summarized rating scale. Summarized scale consists of statements that express either a easy or admonitory attitude towards the object of interest. We...If you want to press a replete essay, order it on our website: OrderCustomPaper.com

If you want to get a full essay, visit our page: write my paper